Category: Marketing

New software continues to enter the market claiming to be the ‘secret’ to business growth, marketing, and increased profits. While “new” can be exciting, it doesn’t always mean it will…

Performance Max helps you reach more shoppers across Google properties, including YouTube, Gmail, Search, and the Google Display Network. Your ads are automatically created based on products synced to your…

Social commerce is the fastest-growing trend in ecommerce, boasting a compound annual growth rate (CAGR) of around 30%. It’s no mystery as to why, either. Across the globe, people spend…

With the latest version of MailPoet, we’ve streamlined the way you can manage your MailPoet account through your WooCommerce dashboard. MailPoet is also available in the Woo Marketplace, with plans…

Omnichannel marketing (also referred to as cross-channel marketing) is focused on delivering a consistent, branded, and personalized customer experience across multiple channels, including the in-store experience for those with brick…

Global ecommerce sales will top five trillion dollars for the first time this year. Considering this rate of growth, it’s easy to turn all your focus online. But, you may…

Black Friday and Cyber Monday are almost here. If you’re planning to run a Black Friday sale, you’ve got company, because almost every other store is, too. That means figuring…

There are a variety of ways to help customers find your online store — but many of them require a financial outlay on your part with no guarantee of a…

Bruno Zagorščak is the Chief Content Officer (CCO) and one of the founders of Neuralab and Transmeet Television. He specializes in video and audio production, directing live broadcasts, creating interactive…

Effective February 1, 2024, Google and Yahoo will roll out new email sender requirements. This change may prevent your emails from reaching customers, so compliance with the new requirements should…